ss44 Privacy Policy — Your Data, Protected

ss44 is an online betting and casino platform operating at ss44.io, offering sports betting (including cricket, BPL, IPL, and T20 World Cup markets), live casino games, slot games, card games, and instant win products to players located in Bangladesh. When this Privacy Policy refers to "ss44", "we", "our", or "us", it refers to the entity operating the ss44 platform and responsible for the processing of your personal data.

This Privacy Policy applies to all personal data collected from individuals who visit, register on, or in any way interact with the ss44 platform — including through the ss44.io website and any associated mobile or web applications operated under the ss44 brand. By registering on or using the ss44 platform, you acknowledge that you have read and understood this Privacy Policy and consent to the collection and processing of your personal data as described herein.

For all data-related enquiries, please contact our support team at: [email protected]

ss44 collects personal data from you through several channels: directly when you register and use our services, automatically through your use of the platform, and from third-party partners where permitted. The categories of personal data we collect are described in the table below.

ss44 does not intentionally collect sensitive personal data such as racial or ethnic origin, religious beliefs, health data, or biometric data unless it is contained incidentally within a document submitted for KYC purposes, in which case it is processed only to the extent necessary for identity verification and is not used for any other purpose.

ss44 uses the personal data it collects for the following specific purposes. We do not use your data for any purpose not listed here without first obtaining your explicit consent or being required to do so by applicable law.

• Account Creation and Management: To register your account, verify your identity, manage your account preferences, and maintain the overall integrity of the ss44 player base.
• Service Delivery: To process your bets, settle game outcomes, manage deposits and withdrawals through bKash, Nagad, Rocket, Upay, Dutch-Bangla Bank, and BRAC Bank, and deliver the full range of ss44 betting and casino services to you.
• Identity Verification (KYC): To comply with our anti-money laundering obligations and internal fraud prevention requirements by verifying that you are who you say you are and that your payment methods are in your name.
• Customer Support: To investigate and resolve your support enquiries, complaints, and disputes, and to maintain a record of communications for quality assurance and dispute resolution purposes.
• Responsible Gaming: To monitor betting patterns and account activity for signs of problematic gambling behaviour, to administer deposit limits, loss limits, session limits, and self-exclusion requests, and to contact you where we have a duty of care concern about your gambling activity.
• Fraud Prevention and Security: To detect, investigate, and prevent fraudulent transactions, bonus abuse, account takeovers, and other prohibited conduct as described in our Terms & Conditions.
• Legal Compliance: To meet our obligations under applicable laws and regulations, including responding to lawful requests from regulatory authorities and law enforcement agencies.
• Platform Improvement: To analyse aggregated, anonymised usage data to improve the performance, usability, and feature set of the ss44 platform over time.
• Marketing Communications (with consent only): To send you promotional offers, tournament announcements, seasonal bonuses, and platform news by email or SMS where you have provided explicit consent to receive such communications. You may withdraw this consent at any time by contacting [email protected].

ss44 processes your personal data on the following legal bases, depending on the specific processing activity:

• Contractual Necessity: Processing that is required to perform the contract between you and ss44 — primarily the delivery of betting, casino, and payment services to your registered account. Without this processing, ss44 cannot provide its services to you.
• Legal Obligation: Processing required for ss44 to comply with applicable legal requirements, including KYC/AML obligations, fraud reporting duties, and responses to lawful regulatory or law enforcement requests.
• Legitimate Interests: Processing carried out for ss44's legitimate business interests, including fraud detection, platform security monitoring, responsible gaming oversight, and internal analytics — provided these interests are not overridden by your fundamental rights and freedoms.
• Consent: Processing based on your freely given, specific, informed, and unambiguous consent — primarily for optional marketing communications. You may withdraw any consent-based processing permission at any time without affecting the lawfulness of processing carried out prior to withdrawal.

ss44 does not sell, rent, or transfer your personal data to third parties for their own commercial marketing purposes. We share your data only in the following specific circumstances and only to the minimum extent necessary:

• Payment Processing Partners: To process your deposits and withdrawals, ss44 shares transaction data with the relevant payment service providers, including bKash, Nagad, Rocket, Upay, Dutch-Bangla Bank, and BRAC Bank. These partners receive only the data required to execute and verify your transaction.
• Identity Verification (KYC) Providers: ss44 may engage third-party KYC service providers to assist with the verification of identity documents and the screening of players against relevant watchlists. These providers process your identity data solely for the purposes of the verification task and are contractually prohibited from using it for any other purpose.
• Game and Technology Providers: Game studios and technology partners — including Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, and Ezugi — may receive limited technical session data required to deliver their games to your device. These providers do not receive your full identity or financial profile.
• Legal and Regulatory Disclosure: ss44 may disclose personal data to government authorities, law enforcement agencies, or regulatory bodies where required to do so by applicable law, court order, or lawful regulatory demand. ss44 will, where legally permitted, notify affected players of such disclosures.
• Business Transfers: In the event that ss44's business or any part of it is acquired, merged, or transferred to another entity, player personal data may form part of the transferred assets. Affected players will be notified prior to any such transfer, and data will continue to be processed in accordance with this Privacy Policy.

All third-party partners with whom ss44 shares personal data are subject to contractual data processing agreements that bind them to process your data securely, confidentially, and only for the purposes specified by ss44.

ss44 uses cookies and similar tracking technologies on its platform to enhance your experience, maintain session continuity, and gather analytics data about how the platform is used. The following categories of cookies are used by ss44:

• Strictly Necessary Cookies: These cookies are essential for the ss44 platform to function. They maintain your login session, preserve your account preferences, and ensure the security of your session. These cookies cannot be disabled without impairing core platform functionality.
• Analytics Cookies: ss44 uses analytics tools to collect anonymised and aggregated data about how players navigate and interact with the platform. This data is used solely to improve the platform's design, performance, and content. Analytics cookies do not identify you personally.
• Functional Cookies: These cookies remember your preferences — such as your preferred language or game layout — so that you do not have to re-enter them on each visit.
• Security Cookies: These cookies assist ss44 in detecting suspicious login patterns, bot activity, and other security threats in real time.

You may manage your cookie preferences through your browser settings. Please note that disabling certain categories of cookies may affect the functionality of the ss44 platform. By continuing to use ss44, you consent to the use of cookies as described in this section.

ss44 takes the security of your personal data seriously and implements a range of technical and organisational measures to protect it against unauthorised access, accidental loss, destruction, or disclosure. These measures include:

• 256-bit SSL/TLS Encryption: All data in transit between your device and ss44 servers is encrypted using industry-standard 256-bit SSL/TLS protocols. This ensures that your login credentials, payment data, and personal information cannot be intercepted in transit.
• Encryption at Rest: Sensitive data fields stored in ss44's databases — including identity document references and financial data — are encrypted at rest using AES-256 encryption. ss44 does not store full payment card details on its servers.
• Access Controls: Access to systems containing personal data is restricted to authorised ss44 personnel and service partners on a strict need-to-know basis. All access is logged and subject to regular audit review.
• Intrusion Detection: ss44 employs real-time intrusion detection and monitoring systems to identify and respond to abnormal access patterns and potential security incidents promptly.
• Two-Factor Authentication: ss44 supports and encourages the use of two-factor authentication (2FA) on player accounts to provide an additional layer of security beyond the standard username and password.

While ss44 takes all commercially reasonable steps to protect your data, no method of electronic transmission or storage is completely secure. In the event of a data breach that is likely to result in a risk to your rights and freedoms, ss44 will notify affected players as soon as practicable and take all necessary remedial action.

ss44 retains personal data only for as long as is necessary to fulfil the purpose for which it was originally collected, or as required by applicable law. The following general retention principles apply:

• Active Account Data: Personal data associated with an active player account is retained for the full duration of the account relationship, plus any additional period required by law or regulation after account closure.
• Financial and Transaction Records: Transaction records, including deposit and withdrawal history, are retained for a minimum of five (5) years from the date of the transaction in accordance with standard financial record-keeping requirements.
• KYC and Identity Verification Documents: Identity documents submitted for KYC purposes are retained for the duration of the account relationship and for a minimum of five (5) years following account closure, in line with anti-money laundering compliance requirements.
• Support and Communications Records: Records of customer support interactions are retained for up to three (3) years from the date of the interaction, or longer if the communication relates to an unresolved dispute or legal matter.
• Marketing Consent Records: Records of your consent to receive marketing communications, and any subsequent withdrawal of that consent, are retained for the lifetime of your account relationship plus three (3) years to demonstrate compliance.
• Self-Exclusion Records: Records of self-exclusion requests and the terms of any exclusion period are retained indefinitely to prevent re-registration in breach of a self-exclusion commitment.

When data reaches the end of its retention period, it is either securely deleted from ss44's systems or anonymised in a manner that means it can no longer be associated with you as an individual. Anonymised data may be retained indefinitely for statistical and analytical purposes.

As a player on the ss44 platform, you hold the following rights in respect of your personal data. To exercise any of these rights, please contact our support team at [email protected] with the subject line "Data Rights Request – [Your Account Username]". ss44 will respond to all valid data rights requests within thirty (30) calendar days.

• Right of Access: You have the right to request a copy of the personal data ss44 holds about you. We will provide this in a structured, commonly used, and machine-readable format upon request.
• Right to Rectification: If any personal data ss44 holds about you is inaccurate or incomplete, you have the right to request that it be corrected or completed without undue delay.
• Right to Erasure ("Right to be Forgotten"): You may request that ss44 delete your personal data where it is no longer necessary for the purposes for which it was collected, where you have withdrawn consent, or where you object to processing based on legitimate interests. Note that this right is subject to ss44's legal obligations to retain certain data — erasure requests may be declined where retention is required by law.
• Right to Restriction of Processing: In certain circumstances, you may request that ss44 restrict the processing of your personal data while a dispute or correction request is being resolved.
• Right to Data Portability: Where processing is based on your consent or on a contract, you have the right to receive the personal data you have provided to ss44 in a structured, machine-readable format, and to transmit that data to another data controller.
• Right to Object: You have the right to object to the processing of your personal data where ss44 relies on its legitimate interests as the legal basis for that processing. ss44 will cease processing unless it can demonstrate compelling legitimate grounds that override your interests, rights, and freedoms.
• Right to Withdraw Consent: Where processing is based on your consent, you may withdraw that consent at any time. Withdrawal does not affect the lawfulness of any processing carried out prior to the withdrawal.

The ss44 platform is strictly intended for adults aged 21 years and above. ss44 does not knowingly collect, process, or store personal data relating to any person under the age of 21. The ss44 registration process requires all applicants to confirm that they are at least 21 years of age, and identity verification procedures are in place to detect and prevent underage registration.

If ss44 discovers or is notified that personal data has been collected from a person under the age of 21, it will immediately close the associated account, delete all personal data associated with that account, and forfeit any account balance in accordance with our Terms & Conditions. Parents and guardians who believe their child may have registered on ss44 are encouraged to contact us immediately at [email protected] so that the matter can be resolved without delay.

Parents and guardians are also encouraged to use appropriate internet filtering and parental control software to prevent underage access to online gambling platforms, including ss44. 21+ only.

The ss44 platform may contain references to third-party services, game providers, or payment partners. Where any such reference includes a link to an external website or service, please be aware that ss44 has no control over the content or privacy practices of those external sites. This Privacy Policy applies only to data collected and processed by ss44 through the ss44.io platform and associated applications.

ss44 strongly recommends that you review the privacy policies of any third-party services you access through or in connection with the ss44 platform. ss44 accepts no responsibility for the privacy practices of any third-party operator, game provider, or payment partner beyond the data sharing arrangements described in Section 5 of this Policy.

ss44 reserves the right to update or amend this Privacy Policy at any time to reflect changes in our data processing practices, applicable law, or platform functionality. All revisions will be published on this page with an updated "Last Updated" date clearly visible at the top of the document.

Where ss44 considers a revision to be material — meaning it significantly changes how your personal data is collected, used, or shared — we will use commercially reasonable efforts to notify registered players via the email address associated with their account prior to the change taking effect. However, it remains your responsibility to review this page regularly to stay informed of the current version of our Privacy Policy.

Your continued use of the ss44 platform following the publication of any revised Privacy Policy constitutes your acceptance of those revisions. If you do not accept any revision, please cease using the platform and contact [email protected] to request account closure.

If you have any questions, concerns, or requests relating to this Privacy Policy or to the personal data ss44 holds about you, please contact our support team through the following channel:

• Email: [email protected] (plain text only — do not send sensitive documents or credentials via unsecured email)
• Subject Line for Data Rights Requests: "Data Rights Request – [Your Account Username]"
• Support Hours: 24 hours a day, 7 days a week, 365 days a year (Bangladesh Standard Time, BST UTC+6)
• Response Time: ss44 aims to acknowledge all privacy-related enquiries within 48 hours and to provide a substantive response within 30 calendar days.

For formal complaints relating to ss44's data processing practices that cannot be resolved through standard support channels, please submit a detailed written description of your complaint to [email protected] with the subject line "Privacy Complaint – [Your Account Username]". ss44 will investigate all formal privacy complaints thoroughly and respond with a final determination within 30 calendar days of receipt.